Take a critical look at your business proposition and rank your riskiest assumptions with this map.

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What is this for?

Identify and rank your riskiest assumptions. Those real deal-breakers that if invalidated, your whole business proposition needs to be redesigned. 

Identify your most critical assumptions.

Rank your assumptions based on risk and ease to test.

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Step-By-Step Guide

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Write down some critical assumptions about desirability, viability and feasibility in the following format: "Customers will do X"

Have your team challenge and build on your assumptions

Place your assumptions on the map by asking yourself how risky this assumption is to the success of your business and how quickly you can test them. 

Make sure you're in alignment with the team on what assumption you're going to tackle based on your assumption map.


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